The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Study: More than two-thirds of businesses rely on blog marketing
A report from OutBrain found that content marketing is becoming more popular with video, blogs and news articles among the most frequently used forms.
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Content marketing campaign clicks lifted 47 percent with images
A report from Curata found that businesses using images as part of their website content see more clicks from prospects.
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Pinterest gains social marketing appeal, named one of the top U.S. websites
Experian Hitwise took to Twitter on Monday to announce Pinterest has become a top 30 American website.
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Google drives nearly half of all website traffic
A report from Shareaholic found that Google is by the far the leading source of site traffic on the web.
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Video marketing to receive more investment in 2012
A report from ValueClick found that more businesses will invest in video marketing this year.
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SEO alert: 91 percent of consumers satisfied with search results, but majority against personal search filters
Pew Internet Research found that despite near unanimous satisfaction with search, many consumers are concerned about changes made by Google and other companies.
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Blog content marketing on the rise
A report from Nielsen found that blogs are becoming increasingly popular, further demonstrating their value as a marketing tool.
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Search marketing best way to target college students, young adults
A report from ebrary found that 85 percent of college students first turn to search engines to conduct research.
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