The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Translation method key for SEO with multi-lingual content
Google’s Matt Cutts recently said that avoiding the use of automated translation tools is critical for businesses using content marketing in multiple languages.
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Facebook’s value in social media marketing ‘cannot be overstated’
Market research firm comScore recently reported that Facebook’s value as a social media marketing tool grows every day.
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Retail sites receive a push from holidays
In its monthly report of the most valuable web properties, comScore found that ecommerce websites received a major push during the holiday shopping rush.
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Professional, collegiate sports teams using social media marketing
The Boston Celtics included their franchise’s Twitter handle on their court last week, which is just one of the ways professional teams are leveraging social media.
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Pew: U.S. No. 2 in terms of global social media use
A report from Pew found that half of Americans are active social media users, and social use is especially prevalent among young adults with college degrees.
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Mozilla extends agreement to make Google search Firefox’s default engine
Google and Mozilla recently extended their agreement to make Google the primary search tool for Mozilla’s Firefox browser.
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Google+ now with more than 62 million users
Google+ now counts more than 62 million users, and the company expects to surpass 400 million by the end of 2012.
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Social media marketing alert: 19 percent of time online for social
Social media use has more than tripled since 2007 with Americans spending 19 percent of their time on the web accessing social networks.
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