2016 Content marketing trends: Video for ROI wins #12daysofcontent

Here are a few simple steps to help you identify what types of video strategies you should focus on in 2016, and how to get them done on-budget and on-time.

Brafton Video Producer by day, children’s book author by night. Check out Gina Tempesta’s review of working at Brafton.

Research from Ascend2 shows the most effective videos for marketing are also the hardest to create. Here’s a breakdown of the top-ranked video formats for marketing results, and tips on winning strategies.

Video Video marketing – everyone is doing it, but are you doing it right? Our video producer offers his 5 tips for creating better web videos.

Trouble convincing your bosses you need content marketing? Explain your strategy starts by featuring them in executive interview videos.

Brands are investing more in online video marketing to keep up with demand, and here are metrics you can measure to prove it’s paying off.

Video marketing is an engaging way to increase search visibility, but brands need to optimize with content for best results. Here’s what one Brafton client learned:

Video marketing is one of the most effective formats for engaging web visitors – here’s an example of how a human resources company doubled its results.

Brafton’s video blog team polled some of our coworkers to find out a little more about their online video-watching habits.