Technical troubleshooting Authorship setup: #SMX East Recap
Last week’s SMX experts offered Authorship implementation troubleshooting insights. Bylines can be tricky – but beneficial for SEO.
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Does Authorship help rankings? Insights from an #SMX debate
Authorship might be the “shiny, new thing” in SEO, but SMX experts (and Brafton’s strategists) agree it’s more than a flash in the pan. Theories of AuthorRank aside (and Google’s Webmaster Trends Analyst and SMX speaker Pierre Far says they are ONLY theories), the Author Badge is measurably helping results get higher click-through rates. Plus,… Read more »
8 Steps to make social work for search marketing from #SMX
Marketers look for ways to make their search and social drive stronger ROI, but it may be as simple as putting campaigns under one roof.
Twitter marketing for the whole customer journey – Tips from #SMX East
At SMX East 2013’s Day 2 keynote speech, Twitter’s Richard Alfonsi explained how Twitter is developing products that go deeper than top-of-funnel goals.
Tips to diversify digital marketing from #SMX
At #SMX East 2013, Brafton caught up with some search marketers who find more people are diversifying to play it safe in a world where Google’s unpredictable.
The key to Penguin-proof links? #SMX speakers say: Create communities
To avoid Penguin penalties, SMX East 2013 experts say stop thinking about link building and start thinking about how to build readerships.
Talking SEO at #SMX: What search ranking factors matter most?
SEO ranking factors de-mystified:The stats about current ranking signals and predictions on the future of search from SMX East.
Brafton talks content marketing at SMX East 2013 #smxeast
Brafton is attending SMX East in New York City October 1 and 2 to discuss the latest in content marketing and SEO.
Cutts says a balance of ads and custom content is best for UX – #SMX
At SMX Advanced Cutts told the audience to use Google’s search results as a model for how many ads to include above the fold.
Brafton to talk shop at SMX Advanced – booth 28
North America’s largest content marketing agency Brafton will attend SMX Advanced in Seattle, WA, on June 11-12 at the Bell Harbor International Conference Center.