YouTube emphasizes relevant content with TrueView skippable ad units and Holiday Solutions Center
YouTube is releasing new features that help ensure its 113 million users (and counting) see video results that match their queries.
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Yahoo trying a new look for local content, complete with social recommendations
Yahoo is testing a new layout for its local content that marketers may like.
Facebook accounts for one in four U.S. page views
Hitwise data shows that Facebook delivered about one in four U.S. page views earlier this month.
Internet marketers rejoice: Holiday shoppers to spend $38.5 billion online
‘Tis the season for holiday shopping, and a new report from eMarketer indicates that ecommerce will increase this year.
Facebook and Myspace share information – more relevant social content sharing for marketers?
Myspace will be adding a Facebook Mashup service, allowing users to coordinate their accounts on the two social sites.
ComScore says Google sites are gaining search ground
The latest search engine rankings from comScore indicate that consumers consistently choose Google when conducting online searches.
Calling mobile marketers: Study shows Android ad impressions catch up with iPhone
The findings of a Millennial Media study suggest that preparing marketing content for mobile users with devices running on Android operating systems is key to ensuring campaigns have a broad reach.
Facebook Marketing Solutions case study: Daddies Board Shop grows international business with social ads
In what seems to be a new feature of its Marketing Solutions page, Facebook recently published a case study explaining that Facebook ads translated into sales for advertising partner Daddies Board Shop.
Survey says CMOs expect Black Friday sales to skyrocket, email marketing is key to catching cash
A new reports from consulting firm BDO reveals that CMOs behind leading brands expect sales to increase this Black Friday and Cyber Monday, and email marketing strategies may be essential to yielding profits.
Twitter marketing gets a lift from analytics product and instant notifications
Marketers may be excited to learn that the microblogging site is launching new features that will help track @mentions on the site.