The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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SEO important for non-profits, charities
When it comes to search engine optimization, people typically think of businesses looking to increase traffic and revenue. But another segment of the population can benefit from SEO as well – cha
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Social networks might help SEO
Social networking sites have grown from a niche market for teenagers and college students to a bona fide phenomenon with Facebook claiming more than 140 million active users and the 25 and older age g
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Google remains search engine leader
New figures from internet analysis company comScore finds that Google is continuing to have a strangle hold in the world of search engines, conducting more than triple the searches of Yahoo, its close
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Content marketing to expand in 2009
Despite rough economic times and news that the U.S. is officially in a recession, a majority of companies will expand their spending on content marketing in 2009.
That’s based on a resea
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That’s based on a resea
Small businesses intimidated by SEO
A new study from Microsoft finds that almost 60 percent of small businesses with websites don’t use any form of paid search marketing, with 9 out of 10 saying they never even tried it.
The su
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The su
Lack of SEO may hurt Burger King
An article from AdvertisingAge magazine shows just how important search engine optimization is, and how a missing "s" may be affecting a Burger King ad campaign.
Recently, Burger Ki
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Recently, Burger Ki
Online news more trusted than television, blogs
People trust news they get from online sources as much or more than information gathered from friends or watching television, but they see blogs as the least trustworthy way of getting information.
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Net neutrality affects SEO
Net neutrality is one issue that has the potential to greatly affect search engine marketing, but it is being almost completely overlooked by the industry. That’s according to WebProNews, which warns of higher
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