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    It’s not what you say; It’s how you say it: Social language (FB & G+)

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    It’s time to really get your feet wet with social marketing, which means putting stale language on the shelf and adopting a new vernacular.

    Creative collaboration: Welcome to content marketing in 2014

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    As the content marketing industry welcomes the beginning of 2014, the message for the approaching year seems to be simple: Content marketing is most successful when fueled by a collaborative…

    Braftonians compete for the ugliest holiday sweater (photos)

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    While Braftonians prepare for the holidays and the end of 2013, team members from Boston and Chicago participated in friendly face-offs to see who could find the ugliest holiday sweater…

    12 Days of Content: Vox Pops (video)

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    On the twelfth day of content, web marketing gave to me: Twelve vox pops.

    12 Days of Content: Social Contests (video)

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    On the eleventh day of content, web marketing gave to me: Eleven social contests.

    12 Days of content: eBooks (video)

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    On the tenth day of content, web marketing gave to me: Ten eBooks of insights.

    Q&A: Catching up with Braftonian Amanda on content marketing in Auckland

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    It was one year ago when Brafton Senior News and Content Writer Amanda Gross received an email from CEO Richard Pattinson, explaining an opportunity for an editor position at Brafton’s…

    12 Days of content: CTA buttons (video)

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    On the ninth day of content, web marketing gave to me: Nine calls to action.

    5 reasons self-hosting is important for video marketing success – 3rd Thursday Tip

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    For this month’s Third Thursday Tip, strategist Colin Campbell talks about optimal hosting strategies for results-driven video marketing.