The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Ryan Collier: A mythic Brafton figure reflects on XI years of change
Meet the prospecting sage who helped make Brafton what it is today.
How to scale content marketing using visuals
Visuals aren’t just for looks – they’re also for shares, back links and increased value. Learn about how you can scale your content marketing efforts with original graphics.
‘Above the Fold’ episode recap: The future is bright, once you know who to work with
Nick Eubanks joins ATF to discuss prospect pricing and natural (client) selection.
Why you shouldn’t budget for paid content syndication in 2019
Find out everything you need to know about paid content syndication – namely, why it’s not right for your business.
The Content Marketing Weekly: No April fools here
Don’t worry, we won’t prank you, but we will show you some of our favorite hoaxes from this year, and more.
‘Above the Fold’ episode recap: Forget the funnel, feel the wheel
Rand Fishkin’s 97-slide presentation provides forward-looking validation for Fran & Jeff, reunited after a painful separation.
Fact or fiction: Content marketing is the only marketing left
What are your thoughts on marketing doomsdayers? Have we reached a pinnacle or pit of marketing options?
Display vs native advertising (vs. content syndication): What’s the difference?
A quick primer on digital advertising and where it fits into content marketing.
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