• X
    Join 50,000 of your peers by getting the latest content marketing updates delivered directly to your inbox weekly.

    Quality content is first step toward user engagement

    sep

    Content Marketing must close the knowledge gap between the brand and its customers. Learning to tell a story through content is key.

    9 Golden Rules of Video Integration (video) – 3rd Thursday Tip

    sep

    Brafton offers its 9 Golden Rules of Video Integration to help marketers get the most out of their investments in video content marketing.

    Why ecommerce brands ditch funnel vision for smarter web marketing

    sep

    Many marketers are so focused on getting leads to product pages, they fail to understand how several touch points may increase conversions.

    SEO in the fast lane – Audit your site speed

    sep

    Marketers looking to improve time on site and other key performance metrics should consider running site audits to improve user experience.

    Are you sure your content is sending the right message?

    sep

    Marketers may think their online content sends the right message, but innovative tools like Wordles sometimes tell different stories.

    Content Marketing recap: June 2013 (Video)

    sep

    June 2013 found consumers enjoy short-form social video on Instagram and Vine, but visual media fuels results across other channels, too.

    How infographic marketing builds relationships… & links [Infographic]

    sep

    Brafton’s new infographic shares stats – and case studies – demonstrating infographics can build long-term relationships with audiences.

    The art & science of video marketing: What data tells brands

    sep

    Technology has added a scientific element to the creative process & marketers have learned data helps them build strategies for greater ROI.

    SEO tip: Let audience trends dictate keyword strategies

    sep

    When putting together a keyword strategy, content marketers must evaluate terms with high search volumes and phrases consistent with their brands’ voice and tone.