From hairstyle to hot trend, learn how hashtags helped a social media strategist find and connect with the right audience online.
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Take a look at our team’s resolutions for 2014, and you’ll notice quite a few Braftonians listed becoming Google Analytics certified as a goal for the new year. With […]
Step away from the keyboard. Why? It’s National Handwriting Day! There’s more to this little-known holiday than the opportunity to practice your penmanship. It’s actually the birthdate of John Hancock, […]
When she’s not crafting content strategies for clients, don’t think Content Marketing Strategist Sabrina Brett’s creative juices have stopped flowing. This month, San Francisco-based Sabrina had the honor of being […]
Meet Jill Dilibero. As a social media strategist at Brafton, she’s an expert at crafting strategies designed to fuel her clients’ social presence. In Oct. 2009, Jill began her Brafton […]
Patrick Berzai was recently appointed as Brafton’s Director of Strategy, a newly established role designed to nurture Brafton’s maturing content strategies. As Brafton’s former Director of Account Management, Patrick has […]
More businesses are catching onto the trend of multiple Twitter handles because they realize they can reach multiple audiences effectively this way.
Braftonians from both Chicago and San Francisco celebrated a successful holiday season and the start of 2014 at Cafe Ba-Ba-Reeba in Chicago last week. Take a look through our fun photo-booth shots from […]
Facebook recently updated its Newsfeed algorithm to make credible social content more visible online, and one Brafton client may be reaping the rewards.
With coast-to-coast account management teams, synergy and communication act as a driving factor to success. For Brafton, the new year will mean a strengthened focus on key performance metrics that […]