The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
How to write a product description that sells (+ 11 examples)
Effective product descriptions not only give customers information about the offering but also deliver psychological appeals.
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Above the Fold episode 3:4 recap: Digital dating for dummies
Francis returns! And he brings Meredith Golden with him to school us all on online dating.
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Marketing and advertising: Understanding the difference
The concept of marketing is like a nesting doll – it includes several key strategies that enable companies to reach their target audiences and achieve their goals.
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Content Marketing Weekly: Under the hood edition
This week’s content marketing insights and tips are all about figuring out what forces drive your efforts – and how you can better understand these elements to improve your results.
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Curating content with Hannah Leibinger
Get to know one of our senior account managers, Hannah Leibinger, and how her content marketing career plays out at Brafton.
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Exactly what is SEO, and how does it work?
A deep dive into how to make SEO work for you and why it pays to be persistent.
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Above the Fold episode 3:3 recap: It’s about time for a new shape
Jeff Baker and Carman Pirie nerd out about the sales and marketing funnel, come to a scintillating non-conclusion.
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Content Marketing Weekly: The tricks and tools of the trade
In this edition of Content Marketing Weekly, we’re looking back on the best content marketing tools and how to incorporate them into your next strategy.
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