The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Marketing operations 101: It takes a village
The who, the what and the how of all marketing operations.
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11 of the Most Inspiring Digital Marketing Quotes
If your goal is to be a more inspired marketer, then you’ve come to the right place.
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A Year in Review: Which Posts & Topics Our Readers Liked Best In 2025
Curious what readers like you were most interested in in 2025? Explore top themes and blogs from the past year + what they tell us about the state of the industry.
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How To Build an Integrated Content Marketing Strategy
Discover how to create a fully integrated content marketing strategy, from goal-setting to distribution and more. Boost visibility and drive SEO growth.
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A Guestographic Guide for Link Builders and Marketers
Guestographics can help you secure backlinks in a more visually compelling way than traditional guest posts. Here’s how to create one (and why you should).
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Wallace and Gromit Creator Says Yes to AI: An Example of Balancing Tradition and Innovation
The creator of beloved claymation characters Wallace and Gromit is embracing AI without sacrificing what gives his work its hand-crafted charm, and we can learn something from him.
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How To Create and Measure a Link-Building Campaign That Works
Here’s how to create a link-building campaign with smart tactics that work. All you need is the right strategy and approach to reel in repeatable SEO wins.
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The AI Copywriting Toolbox: What You Need, What You Don’t and What’s Worth Paying For
Discover the best AI tools for copywriting, from free options to premium platforms that help you create faster, smarter and more effective content.
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