The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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News,Video Jordan Acevedo

4 Reasons to increase your video budget

Hey everyone, Jordan here with your weekly Content and Coffee. Q4 is a busy time for me in sales, because I’m speaking with marketers who are in the middle of their big end of year campaigns, while also working on next year’s budgets. If you’re in budget-planning mode – you’ll want to listen to my… Read more »

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Video Marketing Katherine Griwert

The most effective videos for marketing (Study)

Research from Ascend2 shows the most effective videos for marketing are also the hardest to create. Here’s a breakdown of the top-ranked video formats for marketing results, and tips on winning strategies.

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Content Marketing

Top Content Marketing Takeaways from #Inbound15

The Brafton team was busy this week talking content, meeting fellow marketers and gaining strategy inspiration at Hubspot’s annual Inbound conference in Boston. Here’s just a few of our favorite lessons from Inbound. Sales teams are part of inbound marketing “I really enjoyed Brian Halligan and Dharmesh Shah’s Keynote. Executives from Google and LinkedIn were brought on… Read more »

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