The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Why Pinterest marketing matters: Pins influence 87% of purchases
There are plenty of opportunities to discover and shop around on Pinterest, as two out of three of pins on the network represent brands and products.
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The team you should expect from your content marketing agency
When you’re choosing a content marketing agency, make sure your team includes writers, designers, producers and strategists.
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Brafton will be at IRCE 2015 to talk B2C content marketing
Join Brafton in Chicago at IRCE 2015 to learn how content marketing is making it easier for retail and ecommerce brands to reach their target audiences across online channels.
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Social media posts influence 71% more purchases for ecommerce company
Can social media marketing drive sales? This ecommerce client proves it can – here’s how Brafton’s social strategy attracts followers, drives traffic & sales.
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2 Google updates that just had a bigger impact than Mobilegeddon
Search results were not upended by Google’s Mobile update, but there are 2 recent changes that are impacting results across the web.
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3 ROI stats to show your boss about the value of video
Brands are investing more in online video marketing to keep up with demand, and here are metrics you can measure to prove it’s paying off.
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Content marketing recap: May’s top news
In this month’s content marketing recap. we’re covering mobile search updates, the video content takeover and why visual marketing is so effective.
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Why so serious? Your audience likes humorous content [study]
Humor might seem like a risky marketing move for B2Bs, but brands that embrace the approach will see success among their target audiences.
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