The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Brafton’s at #Inbound15 Sept 8-11: What we’re looking forward to
Brafton has several teammates heading to Hubspot’s Inbound conference in Boston. Find out which sessions we’ll be attending.
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55% click mobile ads over desktop: What this means for your website
When your team is producing site content, is it part of your process to review the articles or videos before they’re set live? Here’s an equally important question: Is it part of your process to review t
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How to craft a blog that drives 4x site average web leads
Blogging for conversions? Here’s the strategy we suggest.
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What to see at CMWorld: The CMI team’s top picks
Here’s a list of must-see events at Content Marketing World, straight from the CMI team and content experts at Brafton. Content Marketing World 2015 is held Sept. 8-11 in Cleveland, OH.
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How to calculate the bottom-line value of your blog
In the year 1900, ad agency Lord & Thomas introduced a novel element to its advertising services: behavioral impact research. Clients were asked to provide mail-order and sales-fluctuation records for the produc
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3 social contests that stand out this Back-to-School season
Hey everyone – Molly here for your weekly Content & Coffee. Summer’s coming to a close and marketers are in competition to get their brand into the back-to-school spotlight. Google shared data earlier this
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Employee Spotlight: Meet Matt, Senior Content Marketing Strategist
Wondering what it’s like to be a content marketing strategist? Matt’s sharing his experiences working at Brafton.
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The biggest social network? Still Facebook. (But growth is slow)
Pew Research shows Facebook is still the biggest social media network, but visual networks are gaining traction quickly – and marketers should follow suit.
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