The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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#12DaysOfContent is back with Answers to your biggest content marketing Qs
Brafton’s back with the 12 Days of Content! Last year, we asked our teams to share their insights about content types and how you can use them to drive results online. Check out the full series to find out h
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What to wear to look your best in marketing videos
Here are some dos and don’ts from our video team to help you look your best in your marketing videos.
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Bing ranks high-quality content by authority, utility & presentation
It can be slippery to define quality content, but Bing has stepped up and given us a very clear and distinct set of guidelines for more successful web marketing.
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Content marketing builds brand awareness for 200% more organic visits
One of Brafton’s clients shows how content marketing services can help brands kill two birds with one stone – driving traffic and increasing brand awareness.
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2 huge marketing results you’re missing without images
Pictures in SERPs can lead to a lot more clicks – and the visitors they bring to a website are more likely to stick around and read content.
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How a simple YouTube strategy switch resulted in 150% more views
It’s the most successful social network for driving conversions. It’s the top destination for Millennials to learn about new products. And in July of this year, it outranked Facebook as the web’s biggest social netw
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Don’t be left in the dark by Dark Social
Knowledge is power when it comes to web marketing, but some brands end up stymied by the existence of unknowable “Dark Social” content sharing.
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Penguin algorithm gets three unexpected holiday updates (and more could be coming)
Contrary to standard operating procedure, Google’s Penguin algorithm seems to have undergone three updates during the holiday season.
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