The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Your emergency checklist for last-minute holiday marketing
Here’s a checklist to help marketers get ready for the busiest and most profitable time of the year.
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Are you a modern marketer? Study says no.
Most marketers are not considered ‘modern,’ according to this study by Oracle, but there’s still time to evolve.
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Want to know how mobile searchers see your site? Check Webmaster Tools for Mobile Usability reports
To reach the widest possible audience, brands need to use content marketing tools like Google’s new Mobile Usability reports to make sure every lead can seamlessly interact with a site.
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Almost one-third of consumers have started holiday shopping, but there’s still time for brands
The jack-o-lanterns are just being thrown out, yet nearly one in three consumers has already begun holiday shopping, according to data from Google.
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Brands, prepare for more online shopping in the 2014 holiday season
As brands prepare for the holiday shopping season, they need to brace themselves for an influx of online sales.
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The writer as architect: Building content marketing success
Putting creative teammates in a stronger position of control over content marketing strategies is a top priority at Brafton.
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Consumers spending 5 percent more this holiday season – Is your content ready?
Businesses are preparing for a busy holiday season, but they need strong content to support their marketing strategies.
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What happened to Ello? Tips for longer-lasting social marketing
Ello came out and challenged the social media landscape, but marketeing buzz has since died down. Will it change everything or fizzle out?
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