The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Employee Spotlight: Meet Kim, Video Animator
Kim’s sharing how she became interested in animation, plus what it’s like to work on a video marketing team.
Learn More
Zuckerberg answers questions about organic Facebook reach in Q&A
Can businesses still be successful without advertising? Mark Zuckerberg said they can, and are, on Facebook in Thursday’s Q&A.
Learn More
What online jeans shopping taught me about content creation
A piece of content written JUST for clicks or shares is like ordering a pair of jeans that don’t fit – they both offer little to no value.
Learn More
Social media IS influencing holiday sales in 2014
A study finds social media is having a big influence on consumers’ purchasing decisions and brands need to be there with smart social content.
Learn More
90 percent of shoppers plan to buy online this holiday season … period
Holiday marketing strategies apply to brands across verticals because there’s a lot more buying in general at the end of the year.
Learn More
3 Signs organic search is working harder than your paid campaign
Here’s how one of our clients discovered that organic search traffic – not paid ads – bring in its highest-converting audience.
Learn More
Penguin or Panda – Marketing #TWIT
Penguin and Panda: Old news? Our latest marketing cartoon ponders whether brands finally *get* content is best for SEO. Marketing #TWIT
Learn More
More than half of holiday shoppers research by Thanksgiving
Feeling the crunch-time stress of planning your holiday marketing strategy? There’s still time to repurpose content and reach prospects and leads before the end of the season.
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
