Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Sep 11, 2014 News Alex Butzbach

Mobile marketing expected to reach $43 billion by 2019 – Are you ready?

As more businesses realize the power of mobile cues and contextual information for targeting customers, they are building content strategies around mobile users to drive ROI.

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A company sees 150% more unique visits when it adds headlines to its homepage and adds images.

Sep 10, 2014 Legacy Lauren Kaye

Want to know how to get 150 percent more unique visits to your content?

Companies are getting more unique visits to their content when they put content where visitors and crawlers can see it.

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Sep 10, 2014 News Brittany Cornell

Dreaming of SEO – Marketing #TWIT

Check out our weekly illustrated marketing Tweet! We find clever, curious and otherwise notable Tweets and design a fun illustration. Marketing #TWIT

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Sep 10, 2014 News Alex Butzbach

63 percent of B2B companies will expand their content marketing budgets next year

B2B brands understand the importance and utility of content marketing, and many of them are dedicating more budget to these practices next year.

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Sep 09, 2014 News Alex Butzbach

To commemorate 1 billion daily video views, Facebook adds video marketing metrics

Brands that engage in video marketing should be publishing on Facebook, where this type of media gets an incredible amount of exposure.

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Sep 08, 2014 News Alex Butzbach

Twitter adds ‘Buy now’ button: Ecommerce and social marketing collide

Twitter is shortening the sales funnel for some businesses, but not all social media marketing campaigns will benefit from the newly released “Buy now” button.

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