The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Search now, secure later: HTTPS not a significant ranking factor yet
Google wants webmasters to beef up site encryption to improve search performance, but a recent study found no evidence that the change has gone live yet.
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Sick of click-bait? Facebook’s limiting organic News Feed reach to discourage spam
In order to combat click-bait in users’ News Feeds, Facebook is penalizing posts with misleading headlines and dishonest previews.
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The top SEO updates of summer 2014
Learn all about the top SEO updates that went into effect during a busy summer 2014, including changes to Authorship.
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Social Media Summer Recap: Campaigns we loved
This season’s top campaigns were dominated by SoLoMo (Social, Local, Mobile). Here’s some of our favorite summer campaigns.
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Clickbait spam – Marketing #TWIT
Spam headlines make a bad impressions, but this week’s marketing #TWIT highlights web content that’s natural clickbait. Marketing #TWIT
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Tweet Activity Dashboard is live, offering social data to all users
Get access to new social marketing analytics, like impressions and engagement over time, with the Tweet Activity Dashboard – now available to all users.
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Introducing Brafton’s new WordPress plugin
Brafton-created content just became even easier to deploy for our clients using WordPress, thanks to a newly improved plugin developed by our tech team.
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Employee Spotlight: Meet Jeff, Lead Strategist
Brafton Lead Strategist Jeff Baker shares what its like to work in our San Francisco office.
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