The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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13 Quotes to inspire your writing
Whether or not you’re a writer by trade, if you’ve sat down to draft a blog post, an essay or even an email, you know the frustrating feeling that comes with the lack of inspiration. But if you’re
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Will infographics help financial services firms break into social media?
New guidance provides financial services firms with an idea about how to get active on social media with complete transparency – infographic content.
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Employee Spotlight: Meet Justin, Senior Social Media Strategist
Justin’s sharing what it’s like to be a social media strategist at Brafton – plus his latest client adventure.
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Why content marketing is like a long-term relationship
Content marketing strategies are like committed relationships. They require time, investments and dedication to drive long-last results.
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Let me Facebook that for you: Search marketing comes to social networks
Facebook adds keyword-oriented search to its list of functions aimed at making the site a search marketing competitor to Google.
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Blogs with original images get 2-3x as many shares as stock photos [study]
A study finds content with original images gets more social shares, suggesting brands should invest in their graphic marketing this year.
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The marketing lesson in FB’s new ad policies: Consider viewers’ capabilities
Site UX isn’t just affected by design and organization – as Facebook demonstrates, download speed and connection quality are also important web marketing factors to consider.
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How an infographic helped a company break its lead gen records
Infographics drive results beyond clicks when companies promote them properly – Here’s how one company earned its biggest lead gen day ever.
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