Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

A Brafton client successfully engaged its audience with video content.

Jul 09, 2014 Legacy Lauren Kaye

Visitors flee boring websites – Video content increases dwell time 6x

Video content can help companies get visitors more engaged on their websites – One Brafton client saw dwell time increase 6 times.

Learn More

Jul 09, 2014 Legacy Lauren Kaye

Are you making 3 website design mistakes that kill your marketing ROI?

Small website issues can have a major impact on your bottom line. Here are quick solutions to common design problems.

Learn More

Jul 09, 2014 News Alex Butzbach

Vine loops, infographics and repeat content marketing

Brands chasing higher traffic may want to focus on the qualified viewers who consume content multiple times before converting.

Learn More

Jul 08, 2014 Legacy Molly Buccini

Why Barbie joining LinkedIn wasn’t the most ridiculous thing we’ve heard yet

The marketing messages to consider when looking at Barbie’s LinkedIn profile.

Learn More

Jul 08, 2014 News Alex Butzbach

Why is the Associated Press immune to automated content SEO penalties (or is it)?

There is a very narrow application for automated content written by software, but for everything else, brands should use unique and original content marketing.

Learn More