The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Kindle Fire sales stay strong, boost Android tablet market
A report from comScore found that the Amazon Kindle Fire has become increasingly popular, which could inform content marketing campaigns for companies looking to target the audience.
Learn More
61 percent of Americans access news content on the web every day
A report from Pew found that more Americans are using the web to access news content, which could help companies using the format for content marketing.
Learn More
Internet marketing news roundup, April 27
The roll out of a Panda update is typically the biggest news for web marketers in any week, but the launch of Google’s Penguin algorithm stole headlines this week.
Learn More
Pinterest nearing plateau? Network grows to 18.7 million users, but expansion slows
A report from comScore and a post in the Pinterest official blog reveal stagnating growth but increased daily traffic for the website.
Learn More
Mobile content should focus on demonstrations of value
Kurt Hawks, general manager of Greystripe, recently told eMarketer that targeting mobile consumers means creating original, quick-hitting content.
Learn More
Content marketing spend surpasses $40 billion, 82 percent invest in custom website content
A new report from the Custom Content Council and ContentWise reveals that businesses are shifting their content marketing budgets online.
Learn More
Tablets, smartphones becoming part of purchase process for consumers
A report from the Local Corporation and the e-tailing group found that tablets and smartphones are becoming increasingly important for purchase research.
Learn More
Facebook adds trending articles in users’ news feeds
Facebook has rolled out a new feature that shows its users trending articles that their friends have read.
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
