The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Google Trends show searchers explore 11-11-11 meanings
The date of 11-11-11 was a popular search topic throughout the day, providing a strong chance for businesses to integrate trends in their content marketing campaigns.
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Tech-savvy consumers looking to holidays to boost mobile web access
A report from Expansys found that tablets are likely to be a major seller during the holidays.
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Coke’s three-part formula to successful content marketing from ad:tech New York
At ad:tech New York, Coke’s senior vice president of integrated marketing shared tips with marketers on branded content marketing.
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Google adds +1 feature Image Search
Google announced on its Inside Search Blog that the +1 feature will now be available on Image Search.
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Social media marketing drives content readership
A report from PR Newswire and Crowd Factory found that social media plays a critical role in the success of content marketing campaigns.
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Blog content marketing growing among Fortune 500 companies
A report from the University of Massachusetts Dartmouth Center for Marketing Research found that blog content marketing is increasingly popular among Fortune 500 companies.
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Twitter most popular social media marketing platform for Fortune 500
The University of Massachusetts Center for Marketing Research found that 61 percent of Fortune 500 companies use Twitter for social media marketing.
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Bing continues development of Maps, simplifies sharing
Bing announced on Wednesday that it has added social, email and text message sharing buttons to Maps to allow users to send them to friends and contacts easier.
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