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    Content Pillars and Creating a Content Pillar Page Strategy

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    Content pillars are an important part of inbound marketing. Learn what they are and how to work them into your marketing strategy.

    Inbound vs Outbound Sales: What’s the Difference?

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    Sales strategies that drive results are multi-faceted and complex, often relying on both inbound and outbound sales methods. Here’s how these techniques are different yet complementary.

    How to Create Great Email Content

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    Spice up your email marketing content by following these tips.

    White Paper Templates: Our Favorites, How To Create Your Own and a Free Editable Template

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    White paper templates can be the key to producing a steady stream of high-quality content assets for lead nurturing or demand generation.

    The 13 Best Digital Marketing Examples from This Year (+ Takeaways)

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    Do you need some inspiration for your next digital marketing campaign? Check out these highly successful examples to pick up a few pointers.

    Inbound Sales and Marketing: A Beginner’s Guide

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    Inbound sales is an effective methodology for meeting customers where they are and then using content to guide them to a decision.

    Hashtag Social Media: Doing it for the Gram

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    In this edition: Brafton’s Insta is looking oh so fine, we introduce our newest social media strategists and so much more!

    5 Secrets to Effective Website Copywriting in 2021

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    Learn all about website copywriting and how your brand can integrate it into your marketing strategy.

    Localization and Marketing: The Key to a Successful Global Content Strategy

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    When trying to reach new markets, brands need an intelligent localization content strategy. Here’s everything you need to know about setting one up.