The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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10 Marketing Podcasts Every Content Marketer Needs To Hear
Two things we love at Brafton? Marketing and podcasts. Put those together, and you have a whole bunch of happy marketers.
Marketing Assets for Every Stage of the Sales Funnel (Examples + Infographic)
Let’s look at each marketing asset’s role in the sales funnel, and unpack its value in the digital marketing hierarchy.
How To Measure Brand Awareness: 5 Ways That Work
Can you really grow your business if people don’t know your brand? Learning how to measure brand awareness from several angles can help you determine how to stay top-of-mind.
Hashtag Social Media: Brafton’s Monthly Roundup From the Social Team
Roses are red. Violets are blue. We love social. How about you? Here are the latest social media news and updates from our very own social team.
Marketing During A Global Crisis: A 5-Step Guide (Infographic)
Does it feel like you’re walking on eggshells right now? On one hand, you want to keep your job, because eating and having shelter are good things we all strive for. (And I’m not keen on the idea of switching to budget beer anytime soon.) On the other hand, the margin of error for looking… Read more »
Optimize Your Emails to Render Flawlessly in Dark Mode
Dark Mode is becoming more popular & available across devices and platforms. Can your readers see your emails in Dark Mode? Here, we illuminate the facts about this low-light look.
How To Create a Marketing Playbook That Converts
A marketing playbook helps your entire team achieve desired results with their marketing campaigns. Here’s how to make one.
How to use testimonial advertising in your marketing strategy
Happy clients? Five-star feedback? It’s time to take those sizzling reviews to new heights with a compelling testimonial marketing strategy.
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