Google’s May 2026 Core Update Has Finished Rolling Out
Read on for the latest information on Google’s core update in May 2026 and how websites may be impacted by AI search visibility and ranking volatility.
SEO
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
A Complete (and Actionable) Google Update History Timeline
Want to keep your finger on the pulse of important Google updates? Well, you’ve come to the right place.
Why Most Local SEO Strategies Fail (And What Actually Drives Local Visibility)
Why do some businesses dominate local search while others disappear? Learn the local SEO factors that actually drive visibility and leads.
9 Common SEO Mistakes To Avoid
These 9 common SEO mistakes, from broken links to keyword stuffing, are easy to make and could be costing you. Here’s how to fix them.
Pros and Cons of SEO: Is it the Best Strategy for Your Business Growth? (Infographic)
Is SEO the best strategy for your business? Discover the key pros and cons to make an informed decision for growth.
Everything You Need To Know About ChatGPT’s Self-Serve Ads Manager
Learn how ChatGPT’s new self-serve Ads Manager works, its targeting capabilities, key benefits for brands and how to launch your first AI-powered ad campaign.
YouTube Is Fueling AI Search Results — Here’s How To Make Your Videos Discoverable
YouTube is becoming a major source for AI search results. Learn how to optimize video content for GEO and improve AI visibility with metadata, transcripts, timestamps and more.
Google Is Expanding AI Overviews Again – Here’s What Marketers Should Know
Google is expanding links, citations and source visibility within AI Overviews and AI Mode. Here’s what the latest AI search changes mean for marketers.
Follow the Money Trail: Why Revenue Per Page Is Becoming THE Metric That Matters
Learn what revenue per page is, how to calculate it and why it’s becoming a key metric for measuring content performance.
Stop Wasting Budget on Reports With No Insights
Stop wasting time on low-impact SEO fixes. Learn how to turn audit data into prioritized insights that actually drive performance.