Category: SEO

We sat down with Rand Fishkin with the initial intention of writing a story called, “How Brafton uses MozTools,” but after an hour of speaking with him, we realized there… Read more »

You wouldn’t attempt to build a house with your bare hands, so why try to practice search engine optimization without the proper tools? Fortunately, whether money is no object or… Read more »

Marketing professionals cannot afford to ignore the impact social media has on search engine optimization.

Keyword optimization remains an important strategy for content marketing, but it’s essential for keywords to support a quality-focused SEO approach.

It’s been a long time coming. Penguin 4.0 is here, and we’ve got 3 tips to help you avoid penalties.

SEO isn’t just about keywords and linking anymore. Here are our 6 technical tips to improve your SEO results.

Noticed the first page of Google SERPs is a little busy? Here’s our “anatomy of a Google SERP,” and how the features can affect your marketing efforts.

SEO isn’t what it used to be. Treat your audience like people, not machines. Your content will appeal to them, and Google will reward you.

Keywords may be less important for SEO, but they’re still absolutely essential for your content marketing strategy. Here’s a look at why they’re here to stay.

The first step to boosting engagement is increasing your qualified traffic. Here are our favorite free tools for keeping your site’s SEO up to date.