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Search Engine Strategies conference begins next week

A training session intended to help companies learn new cost-effective techniques in search engine marketing and search engine optimization will close out the Search Engine Strategies conference in Chicago next week. Training sessions on Friday will be aimed at consultants, site designers, website owners and others who will be in small class settings which will… Read more »

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SEO conference speakers suggest online marketing strategies

Tough economic times mean companies may need to re-evaluate how they do business – and for many that means shrinking budgets. Kevin Lee of ClickZ asked a number of experts speaking at next week’s Search Engine Strategies conference in Chicago, how marketers can get appropriate search budgets even if the overall marketing budgets are shrinking…. Read more »

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Big names to address search conference

A number of big names will be speaking at Search Engine Strategies, a Chicago conference focusing on search engine marketing, starting today.

The conference’s opening keynote address will be

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IP attorney urges video awareness

It’s probably not something most companies think about, but there are a number of legal issues to take into account when doing any sort of video marketing campaign.

Intellectual property atto

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Panel makes tips for SEO beginners

At the ongoing Search Engine Strategies conference in Chicago today, panelists gave advice to the convention-goers who were a little more green when it comes to topics like search engine optimization,

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Underreported stories from SES: Chicago

The Search Engine Strategies Conference in Chicago wrapped up today and over the five days there have been plenty of stories to cover. But with so much happening a lot fell through the cracks. Luckily

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SEO ‘important’ in online press releases

Businesses that issue online press releases should incorporate search engine optimization (SEO) tactics to ensure their news stands out, an expert has advised. Writing in a post on the Mashable blog, Sarah Evans of Elgin Community College noted that over 2,000 releases are issued by the five main US wire services every day. She recommended… Read more »

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Top US firms ‘need to do more with SEO’

Fortune 500 companies need to do more to ensure their websites are visible in search engine results, according to a new report from consultancy Conductor. The New York organization’s study looked at the websites of firms in the Fortune 500 and discovered that only 28 percent of those surveyed had a presence in organic search… Read more »

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