Marketing is fun and these 2 guys who have experienced all sides of it in the trenches bring that in each and every podcast. One comes with a data background, while the other focuses more on the creative. Together, they both love Top Gun way too much.

Expect insight and laughter as they take you through marketing industry news and best practices in the most unique way possible. Hosted by Chief Marketing Officer Jeff Baker, whose research has been featured on Moz, and Director of Marketing (Family Reach) Francis Ma, who has more than 10 years of experience working with creatives and clients.

Recent Episodes

December 16, 2019

Likes from the land down under

We’re like 75/25 in favor of saying “yes.”

November 11, 2019

This is what's wrong with your Tinder profile, with Meredith Golden

Francis returns! And he brings Meredith Golden with him to school us all on online dating.

November 4, 2019

Carman Pirie shoves the sales team deep into the buyer journey

Jeff Baker and Carman Pirie nerd out about the sales and marketing funnel, come to a scintillating non-conclusion.

October 28, 2019

Trent Dyrsmid on quitting a $200k salary playing golf to becoming a financially independent entrepreneur

In this episode of Above the Fold, seasoned entrepreneur and prolific podcaster Trent Dyrsmid narrates his sidewinding journey to success.

October 21, 2019

Mike Carroll proposes treaty between sales and marketing, then goes nuclear on Facebook

On this episode of Above the Fold, a human wasp hive comes into contact with an angry bear and then they attack Facebook together.

August 12, 2019

Tommy Griffith on starting a $100k side project and vaporware college degrees

It’s a bad business idea, that’s what. But it was an important one for guest Tommy Griffith, founder of ClickMinded, to have had. Hear Griifith’s fascinating tale in the latest podcast.

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Headliner Videos

Photo Library

The Brafton Team

Jeff Baker


Lauren Fox


Molly Ploe


Courtney Meyer


AJ Muffett


Above the Fold

... and below your expectations.

(A marketing podcast)