Content vs Context: If Content Is King, Context Is Queen in Marketing (Infographic)

The Brafton blog recently turned 9 years old. See how it’s changed and how it’s helped us inform the industry at large.

They sound similar, but are they? Let’s dive into multichannel vs omnichannel marketing and discover what each approach is really about, and how you can know which might be the better option for you.

Content in advertising is an essential part of growing your customer acquisition. Here, we explain where the worlds converge and the types of content marketing you can use.

From finding and snaring an audience to managing your content calendar, see what’s ahead of any marketing strategy worth its weight in words.

What is virtual experiential marketing? How can you use existing technology to bring your brand to life for everyone everywhere? Let’s find out!

Everything you’ll need to keep going, here are 10 successful businesswomen in history and their stories.

Are content marketing problems getting in the way of your business? Brafton knows what it’s like to come up against some roadblocks, so we gathered some common challenges marketers face and solutions to overcome them.

What’s the deal with multichannel marketing? This strategy helps tell your story across different platforms — and here’s why that’s a big deal.

Here’s how you can build the ultimate B2B marketing tech stack to save time and boost performance — all while attracting and retaining new customers.