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    #BraftonBuzz recap: Twitter experts on the future of content marketing


    Hey, everyone! Phew, we just finished tweeting up a storm for our first ever #BraftonBuzz #TwitterChat and I have to say, things went swimmingly. Our hands might have cramped during […]

    How Content Marketing and Influencer Marketing Work Together


    Without relevant content, influencers have nothing to promote, and without influencers, content creators aren’t amplifying their message. Here’s how to pair the two.

    What should content marketers make of the Twitter 280-character limit update?


    Twice as much ad space could be a blessing or a curse for your brand.

    3 lessons hip-hop has taught us about content marketing


    Who is Mike Jones? Petey Pablo with better branding, basically. In many ways, the very concept of “marketing” is antithetical to the artistic purity some musical acts hold dear. Mike […]

    Top free tools every content marketer should know about


    You don’t have to spend a lot of money to develop a great content marketing strategy. In fact, many tools are available for my all-time favorite price: zero dollars.

    First date to soulmate: How to find your perfect marketing partner


    Considering a relationship with a marketing partner is a big decision. Maybe it’s your first time, you’re a bit green, not sure what to expect. Maybe it’s not your first […]

    Why frequency matters for your Facebook ads


    How many times do customers need to see an ad before they buy? Advertising has been around as long as humans have existed – yeah, we’re talking about cavemen. However, […]

    How to propel your brand forward with content distribution


    You’ve got great content, but are you getting great traction? Here is your guide on how to get your content in front of your audience with the right distribution methods.

    5 secrets for storytelling in the age of marketing automation


    By Lee Hsieh, Digital Marketing Senior Manager at AIG Some marketing lessons never go out of style. Case in point: Effective storytelling remains a cornerstone of any successful content marketing strategy. […]