Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Tomorrow, Honda is releasing what it calls the first hybrid sports car, and the automaker is promoting its 2011 CR-Z with a major marketing push it hopes will keep the wheels of commerce turning.
Like.com has announced it has been acquired by Google.
The Old Spice Man may be the "man your man could smell like," but Gillette’s Kenny Mayne seems to the man holding consumers’ interest this week.
Search marketing is increasingly valuable for catching the interests – and perhaps cash – of online consumers, but marketers should consider that the traditional internet isn’t the only platform through which consumers are searching.
Marketers may be interested in a new $3.1 billion industry they can tap into to generate excitement about their brands and turn a profit.
Google AdWords helps businesses catch clicks with paid search campaigns, but marketers must be ready to put the tool to good use.
Facebook has announced that it is taking a leap into location-based apps with the launch of Facebook Places.
Hitwise released its July 2010 search rankings today, revealing that Google has held steady in overall search share and gained ground in most verticals.
Yahoo yesterday announced that the Yahoo-Microsoft search alliance will officially begin later this week, and the companies are starting to transition the back-end technology to move Yahoo search to the Bing platform.
Mobile users can’t get enough of the the T-Mobile’s G2 launch, and the web is full of chatter about the new device – but very little of it is coming from T-Mobile.