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Live-Tweeting convinced my client that social media ROI exists

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Every year, one of our clients attends a conference hosted by the Mortgage Bankers Association in New York City. This is the first year they’ve had the help of a […]

The team you should expect from your content marketing agency

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When you’re choosing a content marketing agency, make sure your team includes writers, designers, producers and strategists.

Social media posts influence 71% more purchases for ecommerce company

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Can social media marketing drive sales? This ecommerce client proves it can – here’s how Brafton’s social strategy attracts followers, drives traffic & sales.

3 ROI stats to show your boss about the value of video

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Brands are investing more in online video marketing to keep up with demand, and here are metrics you can measure to prove it’s paying off.

Inside look at Brafton’s social media team with strategist Emily Joria

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Emily’s discussing Brafton’s new social media marketing services in our latest employee spotlight.

What to expect from a content marketing agency: Q&A with Pregnancy Magazine

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Brafton’s longest standing client talks strategy, consultancy, and why he chose Brafton for his content marketing services.

Video marketing for dual wins: More traffic, more subscribers

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Video marketing is an engaging way to increase search visibility, but brands need to optimize with content for best results. Here’s what one Brafton client learned:

Mystery solved: 6 Metrics to measure social media marketing success

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Social media marketing is essential for successful web strategies, but most companies don’t know how to measure the results – here are 6 ways:

Why your web writer should understand Google Analytics

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Brafton writer John King shares why becoming Google Analytics qualified has made him a better content writer.