Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Aug 18, 2016 News Ben Silverman

5 lessons designers can learn from Google Maps’ update

Google Maps made some subtle but effective changes to their design. Here are the 5 lessons you can learn from their update.

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Aug 11, 2016 News Ben Silverman

Do your keyword research: 4 steps for mapping longtail keywords

Ranking for a primary keyword might not be realistic, but that’s where longtail phrases come in. Here are our 4 steps for optimizing for longtail searches.

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Aug 10, 2016 News Ben Silverman

#CMWorld is less than a month away: Are you ready?

#CMWorld is in less than a month. Here’s a look at some can’t-miss speakers, sessions and things to do in Cleveland.

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Artful, optimized imagery can enhance your site and boost your SEO

Aug 08, 2016 Graphics Ben Silverman

A picture is worth 1,000 keywords: Optimize graphics for SEO

Text isn’t the only way to increase the search visibility of your site. Graphics can help too. Here are our 6 tips for increasing the SEO of your images.

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