The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
9 Steps to great content marketing, recapped in #amaBOSchat
Here are takeaways and quick tips from the content marketing Twitter chat hosted by Brafton and the American Marketing Association.
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10 Can’t-miss stats from CMI’s 2016 State of B2B Content Marketing report
Here are quick, actionable highlights from the 2016 marketing trends outlined in Content Marketing Institute’s newly published State of B2B Content.
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5 Conversion hacks from Larry Kim at #SMX EAST
Larry Kim shares 5 CRO hacks from SMX East, covering why you should kill your landing pages and how to replicate your customers.
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How to create content for different audiences
Most marketers create content without specific customers or goals in mind. Here are tips to create content for people at different parts of your sales cycle.
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Don’t miss it: Brafton to talk content marketing PubCon Oct. 6-7
Excerpt: Brafton will talk about content marketing best practices at Pub Con Las Vegas, Oct 6-7, 2015, .
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Employee Spotlight: Meet Wilfred, Senior Content Marketing Strategist
Wilfred shares what it’s like to work at Brafton as a content marketing strategist.
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How to Overcome Compliance Issues in Content Marketing
Only 25% of finance brands doing content marketing think it’s successful. Here are a few benefits to outsourcing finance content.
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How a finance brand earned 716% more Facebook fans with contests
Industry: Finance Content: Social media contests Highlights: 716% follower increase within six months People are picky about the brands they follow on social media. Most audiences want to be entertained or educated
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