Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Nov 13, 2015 News Ben Silverman

How to fine-tune your audience targeting for Facebook ads

You have all the data you need to make smart time-based ads. Here’s how to use Facebook to go deep with demographics to accurately target the best audience.

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Nov 11, 2015 News Ben Silverman

Timing is everything: How to use content for the busiest HR season

Finding candidates and employers is the most important challenge HR firms face. Learn when to target them and what kind of content works best for marketing.

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Nov 11, 2015 Content Marketing Molly Buccini

Where to place CTAs for an 83% increase in blog revenue

The placement of product CTA buttons had an immense impact on an eCommerce blog’s revenue growth.

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Nov 10, 2015 Content Marketing

Q&A: Meredith Farley, Brafton’s newly appointed VP of Product

An inside look at Brafton’s products and services, with insights direct from our new VP of Product, Meredith Farley.

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Nov 10, 2015 Graphics Molly Buccini

The marketing value of a website redesign

How to know if your website is outdated, and what Brafton’s UX specialists suggest to be included in your website redesign.

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Nov 09, 2015 Content Marketing Ben Silverman

3 common HR marketing pitfalls, solved by creative, custom content marketing

Standing out is challenging, especially in HR. Here are 3 common HR marketing problems, and how you can solve them with a unique content marketing strategy.

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