Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Here are common content marketing practices that can ruin sales opportunities.

Aug 01, 2015 News Lauren Kaye

8 Content marketing crimes that kill sales opportunities

How can you write content that executives will read and respond to? A study by The Economist reveals what impresses versus what’s irksome.

Learn More

Jul 31, 2015 Content Marketing Molly Buccini

Employee Spotlight: Meet Jordan, Senior Lead Gen

Wondering what it’s like to be part of our lead gen team at Brafton? Jordan’s sharing what his experiences working at Brafton.

Learn More

Brafton's team will be attending ClickZ Live San Francisco this year to talk content marketing.

Jul 31, 2015 Content Marketing Lauren Kaye

Join Brafton at ClickZ Live San Francisco August 11-12

Brafton will be attending ClickZ Live San Francisco between August 11-12 to talk about leading content marketing strategies.

Learn More

Jul 30, 2015 News Molly Buccini

3 things online shoppers expect from your brand

A joint study between UPS and ComScore shows 3 main areas where consumers are narrowing their retail preferences (plus 4 suggestions for boosting your ecommerce game).

Learn More

How a content marketing strategy helped two companies generate more leads.

Jul 29, 2015 Content Writing Lauren Kaye

How do I get people to spend more money on my website? Content marketing

Content marketing makes it easier for companies to convert website visitors – find out how Brafton created strategies that helped two brands increase sales.

Learn More