The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Display Ads: What They Are and How They Benefit Your Marketing Campaigns
Display Ads are an important portion of any marketing strategy. Learn more about how they can help you run successful campaigns and see examples.
How to Turn Bad Infographics Into Good Ones: 5 Steps for Success
What’s the difference between a good and bad infographic? We’ve got the data points you need to succeed.
Interactive Infographics: A Guide To Data Visualization
Interactive infographics are compelling and immersive elements that can help your readers visualize and engage with content. Read on to learn more.
How Marketers Are Handling the Transition to Google Analytics 4
In the ever-changing and constantly evolving world of marketing, new technologies have a way of transforming how we do business — both positively and negatively. One of those latest and (potentially) greatest advancements is Google Analytics 4 (GA4). You’re likely already familiar with Google’s Universal Analytics — the previous version of the tool. However, GA4… Read more »
Content People: Burnout, Meditation and How To Choose Yourself
Content People is a podcast about being leaders, marketers and creators in a world that wants to color inside the lines. Join us and find out how to break the rules in all the best ways.
Hashtag Social Media — Musings From Brafton’s Social Team — Holiday Shopping Edition
Brafton’s Monthly Newsletter from the Social Team Happy Holidays! I can’t believe we’re wrapping up 2022 — it feels like it just started. In this month’s edition of Hashtag Social Media, we’re taking a deep dive into the intersection of social media, the holiday season, and shopping. In this month’s edition, you’ll find… Interesting facts on… Read more »
What Is a Content Hub? (Examples + Infographic)
A content hub can take your brand to a whole new level. Here’s what it is and how you can create an effective content-fueled experience for your audience.
Creating a Stellar Internal Communications Channel Strategy
An internal communications channel strategy is important in order to ensure your marketing team’s success.
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