ClickCease Content Creation Archives - Brafton

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White Paper vs. eBook: What’s the Difference? (Infographic)


Ah, the great white paper vs. eBook debate. Today, we’ll introduce you to both and see which is right for your content marketing strategy needs.

18 Types of Written Content: The Only Guide You’ll Ever Need (eBook)


Creative content writing is both a science and an art form. Executing on a sophisticated content strategy that includes the written word is not a walk in the park, and many marketers fail to understand how to pivot their approaches to each asset.

How to Create Lifestyle Content That Makes an Impact (Infographic)


Learn the basics of lifestyle content and how to produce writing that’ll resonate with your target audience.

Micro Content: What Is It and Why Do You Need It?


Microcontent is written copy, imagery and/or video content that can be consumed in 10-30 seconds or less.

Content Ideation Made Easy: Techniques and Tools for Finding Great Ideas


Unlock the power of content ideation for successful content marketing. Learn how to find, organize and use ideas to build a strong content strategy.

Use These Types of Content Marketing for Your Best Year Yet


Read our comprehensive list of visual, written and audio content marketing assets to mix up your strategy and drive results.

How To Write Like a Journalist (And Why It Matters in Marketing) [Infographic]


Learn more about how to write like a journalist and why journalism skills are essential to content marketing.

The 9 Best SaaS Websites in 2023


Discover the best SaaS websites of 2023, and take your business to the next level with the valuable insights and recommendations in this post.

A Crash Course in Your Multichannel Content Calendar


Dates, times, audiences, campaigns and a whole lot more go into multichannel marketing that flies out on target. Get the Brafton crash course here.