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    47 proven ways to generate content ideas

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    Never run out of marketing ideas ever again. That’s the goal of this post.

    The ultimate guide to relevant content marketing in 2019

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    Is your brand relevant? The key to success is a relevant content marketing strategy that not only gets Google’s attention but also genuinely speaks your audience’s language.

    White paper vs. eBook: What’s the difference?

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    White papers and eBooks are valuable assets to educate audiences. But which best aligns with the goals of your marketing strategy?

    How long should a blog post be?

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    There’s no concrete word count that will automatically rank your content highly in SERPs. But long-form content is generally more likely to provide the topical authority and coverage necessary to rank – it’s a subtle distinction.

    Who is writing my content? Facts and myths about outsourcing content creation

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    Let’s get to the bottom of what it really means to outsource content creation.

    4 brand tone of voice examples to use when building your own

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    Tone of voice is essential to building a brand and engaging readers. Here’s how industry leaders approach that task and how you can develop your own unique voice.

    How to hire marketing writers: Look for these key traits (infographic)

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    A great content writer takes your company details, however dry, and turns them into the Harry Potter series.

    The content creation tools we live and die by

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    Here’s a big ol’ list of content creation tools, including a nod to the ones that we at Brafton use on a daily basis to provide our clients with superior content.

    How to quickly and easily create engaging content

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    Unfortunately, as more and more companies create content it becomes harder to stand out. That’s where engaging content comes in.