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    Use these types of content marketing for your best year yet

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    Are you taking advantage of all the types of contenting marketing you could be? Check out this list to find out.

    How content personalization is driving conversions and revenue in 2019

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    Impersonal customer experiences are sinking brands. Sending untargeted content in a “see what sticks” method creates a distance between businesses and consumers that can be harder to overcome with each deliverable.

    How BuzzFeed mastered content creation

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    We decided to take a look at what we can learn from the content creation masters at BuzzFeed and OMG there’s actually a lot to take away from a site filled with LOL, WIN and QUIZ content.

    Do you have a content repurposing workflow? Well you better

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    Content has value well beyond the day you push ‘publish.’ Learn how to structure a content repurposing workflow to make the most of your content marketing.

    10 steps to optimize your content creation process in 2019 (infographic)

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    Need a guide for revamping your entire content creation process? Follow our step-by-step suggestions, plus some effective tools to guide the strategy.

    How to write a testimonial + some of our favorite examples

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    Testimonials can be a valuable asset to your brand’s ability to retain clients and generate new leads. Here’s how you can craft a successful testimonial, plus some killer examples and why they work so well.

    The ultimate guide to relevant content marketing in 2019

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    Is your brand relevant? The key to success is a relevant content marketing strategy that not only gets Google’s attention but also genuinely speaks your audience’s language.

    White paper vs. eBook: What’s the difference?

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    White papers and eBooks are valuable assets to educate audiences. But which best aligns with the goals of your marketing strategy?

    Who is writing my content? Facts and myths about outsourcing content creation

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    Let’s get to the bottom of what it really means to outsource content creation.