Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Tumblr recently unveiled a series of new tools aimed at making it easier for users to personalize their blogs, and marketers who share content on the platform can also customize their accounts for more branding opportunities.
Among three new adjustments to the Google’s mobile marketing capability is a feature that may help app users get to businesses’ landing pages faster.
As location-based marketing continues its rapid growth, integrating geosocial elements into existing channels can help businesses succeed.
A report from eMarketer suggests that the amount of mothers using Facebook is higher than ever and will increase steadily moving forward.
A survey from Covario finds that Coca-Cola is among the best performing companies in terms of social media marketing.
SEO, content marketing and social media marketing are the three most relied upon channels for businesses, a report shows.
A report from Skyword found that using images to supplement news content increased page views by as much as 120 percent in some cases.
A new report from market research Gartner found social media and mobile are critical for IT companies to implement.
Ogilvy & Mather and ChatThreads recently reported that social media marketing campaigns are most effective when paired with other forms of marketing.
A report from eMarketer pointed to content marketing as a strong method of attracting new business.