The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Page 1 ranking secrets (and how to quantify content quality)
What does it take to rank on Page 1 in 2018, and why are you probably doing content marketing all wrong? We dig in.What does it take to rank on Page 1 in 2018, and why are you probably doing content marketing all wrong? We dig in.
The Content Marketing Weekly: Personalization reigns supreme
Discover how brands across the web find success creating personalized user experiences in the latest edition of the Content Marketing Weekly.
Why is graphic design important for your marketing strategy?
Good graphic design can be the foundation of your branding style and support your messaging across all channels. Here’s how clever graphics can benefit your marketing efforts.
‘Above the Fold’ episode 10 recap: Can you hear us, Elon Musk?
What happens when a podcast turns 10 episodes old? The hosts weigh the commercial versus ethical obligations of Google and Elon Musk, that’s what.
Remarketing vs Retargeting: What’s the difference?
Remarketing and retargeting are unique concepts that go hand in hand to optimize the buying journey.
Content Marketing Weekly: Simplify your social selling strategy
Social media platforms are making it easier for ecommerce retailers to promote their products online. Learn the latest developments in this week’s Content Marketing Weekly.
‘Above the Fold’ episode 9 recap: Is Facebook dead?
Another week, another controversial foray into the world of content marketing. Jeff and Francis really go places in episode 9, from the seachange washing over social media, to what adult content tells us about video-streaming trends.
Sonny Sharp: Brafton’s true client whisperer
Sonny Sharp’s “client-first” approach to content marketing has paid off big time during his long tenure at Brafton.
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