The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Content Strategy Jeff Baker

This weird world of content marketing

Easy content marketing is a whisper of the past. Much like the easy oil from the early days of the oil industry, all that remains is reserved for the most ambitious and resourceful content marketers.

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Content Distribution Andrew Barks

3 lessons hip-hop has taught us about content marketing

Who is Mike Jones? Petey Pablo with better branding, basically. In many ways, the very concept of “marketing” is antithetical to the artistic purity some musical acts hold dear. Mike Jones was not the first, but maybe the most egregious example of a rapper turning that ethos on its head, using content to not only… Read more »

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