The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Is your website accessible to everyone? [+ downloadable web accessibility checklist]
Website accessibility refers to the ability of a person to access a website regardless of disability type or severity of impairment. Here’s how to build a website that is ADA compliant.
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6 social media trends for 2019 that will impact your business
How does social media impact your business, and how should you be optimizing your social strategy in 2019? Integrate these six marketing trends into your content marketing mix.
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‘Above the Fold’ episode recap: Keepin’ it real, Season 2-style with Andy Crestodina
ATF’s 2019 opener, featuring Andy Crestodina, reminds us all of the need for authenticity.
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Content Marketing Weekly: Trust the experts
Trust the experts. In this week’s CM Weekly, hear what marketing and communications professionals are suggesting for your content marketing strategy in 2019.
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What is guest blogging? A modern guide
Here’s your guide to everything you ever wanted to know about guest blogging and how to make it successful.
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Content Marketing Weekly: Know thy audience
Engagement is a two-way street. If marketers don’t take the time to get to know their audience, their content is less likely to resonate with users.
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The two sides of Stevie Snow: Creativity meets strategy
When Stevie Snow decided she was destined to lead a career in writing, she didn’t look back. Today, she loves learning new things on a daily basis as a content writer at Brafton.
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