How to avoid a fight with Google’s link-crushing Penguin

How to use Excel to parse through thousands of keyword terms to find the words that drive the most qualified traffic possible to your website.

We talk repeatedly in content marketing about the importance of quality content. “Content is king” is the long-time mantra and the guiding spirit for our work. As an industry, we […]

Andrew Schrage of MoneyCrashers.com shares secrets to content marketing success for personal finance audiences.

What’s the difference between the traffic you generate from PPC versus SEO? Learn how to qualify your traffic to maximize your content ROI.

Brafton’s April content marketing recap can give your strategies a face lift in May.

Brafton sits down with Conviva to discuss the evolving world of video content and analytics.

Want to increase clicks in SERPs, but aren’t sure how? Brafton’s Third Thursday Tip will let you in on the secret to CTR success.

Content marketing has flooded the web with a range of content types, and Google looks to media based on authority, not budget or SEO.

Brafton outlines strategies to enhance your content marketing campaigns with non-branded key phrases.