The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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5 Marketing Results That Prove the Value of Video Blogging
A look at one Brafton client’s video blog success, plus a few examples of different approaches you can take for video blogging.
How content marketing and PR can work together for you
One of Brafton’s content management strategists shared his insight and personal experience to help settle the debate on whether PR or content marketing is the best strategy.
Twitter CEO Jack Dorsey calms #RIPTwitter worriers: Timeline to remain live
Rumors spilled that Twitter was revamping its news feed, and #RIPTwitter spread across the network. Here’s what Jack Dorsey’s response could mean.
Get more return on high-value assets [Video]
If you're investing in high-value content, great! But make sure you follow these two steps first.
2 easy steps to get more return on high-value content
If you're investing in high-value content, great! But make sure you follow these two steps first.
5 steps to create content for the buyer’s journey
When you map out the buyer journey, you can more accurately cater to your target audience’s needs and be there to help them find what they’re looking for.
What do these Super Bowl 50 ad spots have in common?
What do these Super Bowl 50 ad spots have in common? They’re all either exciting, funny or interactive, and most of all, they’re already out.
7 real-life stories of when social ads worked
The story of a social media marketer who was apprehensive about the effectiveness of social ads – until she had first-hand success with one.
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