The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Blog content marketing impacts 69 percent of women’s tech purchases
A report from BlogHer suggests that tech businesses targeting American women can be most effective with blog content marketing.
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Web marketing engagement varies drastically by day
A report shows that various web channels have different peak engagement times varies, and businesses must be prepared to manage each.
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SOPA dominating web conversation ahead of #BlackoutSOPA
On Wednesday, dozens of popular websites, including Wikipedia and Reddit, will voluntary go black on Wednesday to voice their opposition to the Stop Online Piracy Act.
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New foursquare feature dubbed ‘personalized search for the real world’
Foursquare’s new Explore feature could help businesses attract more local businesses with its highly specific search criteria.
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Five steps for using Google+ and content marketing to boost search and social visibility
Google+ marketing can boost social reach and search visibility. Here are some tips on sharing content on Google’s social network.
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Seventy-four percent of consumers turn to web before making purchases
Seventy-four percent of consumers said they research products on the web before purchasing them.
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Martin Luther King Jr. Day search trend can boost content marketing campaigns
Martin Luther King Jr. was a trending topic on Monday as searchers browsed the web for information about the civil rights activist.
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FTC heat on Google intensifies with launch of Search, plus Your World
A report from Bloomberg indicates that the launch of Search, plus Your World may bring increased scrutiny on Google from the federal government.
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