Desire to boost web presence driving social media marketing adoption
A report from Elite Email found that social media marketing is a major element of enterprise plans for 2012, and marketers cite greater brand reach as a top benefit.[more]
news content marketing
We write news, blogs and articles for websites and provide the consultancy to build your brand with content.
Brafton's integrated content marketing services bolster your business' presence in search, social and email channels by magnifying SEO efforts and encouraging social sharing.
Explore our website, check out Brafton's measurable results and don't hesitate to request client examples.
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Finding killer SEO keywords for content marketing: Part 1
January 24, 2012 -
Six simple tips for streamlined database marketing
January 20, 2012 -
Five steps for using Google+ and content marketing to boost search and social visibility
January 16, 2012 -
Yahoo Site Explorer closed: Now what? Insights on free tools for tracking inbound links in 2012
January 11, 2012 -
Boosting Business with Twitter Marketing: 10 tips from SMX
December 6, 2011
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Social Media News
Email Marketing News
Google hits 90 million Google+ members and requires new users to go social
Search and social marketers take note: Google may soon add to its 90 million users as it simultaneously pushes unification of its services, requiring new users to make Google+ accounts.[more]
Internet Marketing News
Search marketing alert: 71 percent of business purchase decisions start with search
A report from the DAC Group found that businesses are increasingly beginning their purchase decision research on search engines.[more]
Mobile Marketing News
Online purchases on tablets, smartphones becoming more popular
A report from Equation Research found that shopping from smartphones and tablets is more popular, providing even greater impetus for marketers to target users.[more]
Content Marketing News
SEO keyword alert: Long-tail search most common on Ask.com
A report from Chitika found that the average search query length varies across engines, with Ask.com seeing 4.81 terms per search and Google users generally search for terms that are 4.29 words long.[more]
SEO News
‘Focus on the User’ shows what Google SERPs would look like with all social data
Focus on the User, a concerted effort of prominent web companies, suggests that brands’ social marketing efforts across different networks should be promoted in Google’s Search, plus Your World results (instead of pushing only Google+ pages).[more]
Paid Search News
Paid search clicks from mobile devices double in fourth quarter of 2011
A report from Marin Software points to the rise of mobile search, as paid search clicks from mobile devices doubled in the fourth quarter of 2011.[more]
Aggregator Marketing News
Google announces Standout code for exemplary news content
Google recently announced the availability of the Standout HTML tag, which allow publishers to praise their own content and that of other news organizations.[more]