Our Expertise

We’re a full-service content marketing agency.
Great content is what our content marketing team is all about.

Learn More About Our Content Marketing Services

Blog Content Creation

Blog Content Creation

Increase search exposure, build brand awareness and attract top-of-funnel visitors with blog posts created by our in-house team of content marketers. We create high-quality content that’s personalized for your target audience and optimized for search engines.

eBooks and Whitepapers

eBooks & White Papers

Push your visitors through the sales cycle with conversion content that demonstrates thought leadership and differentiates your brand. We don’t just start conversations; we nurture them by creating content that builds relationships and drives sales.

Infographic & Asset Design

Infographics & Asset Design

Get onboard with visual content marketing. We design everything from full-size printable infographics that emphasize visual storytelling to formatted white papers that demonstrate your brand’s expertise.

Video Production

Video Production

Steal the eyes of your prospects. We create everything from on-location testimonials to animations, motion graphics to in-studio productions, vox pops to video blogs and more. Our video marketing services and campaigns help your business find new ways of reaching your audience in visually compelling and memorable ways.

Case Studies & Website Copy

Case Studies & Website Copy

Case studies provide powerful social proof and underscore the value of your brand to your potential customers. Let us help you and your clients tell those stories, speak those truths and validate your marketing efforts.

Drive high-intent paid and organic traffic to your website through landing pages written by our expert content creators, combined with clever web design that converts.

Newsletters & Email Copy

Newsletters & Email Copy

Execute on your email marketing strategy with our email marketers in the driver’s seat of your automation platform, and our creatives at the helm of your content development efforts. We help you leverage email marketing as part of your content marketing strategy to build and nurture leads and cultivate customer loyalty.

Ready to
start creating?

Yes!

Strategy. Consultancy. Distribution.

Content Strategy

Our Content Marketing Strategists take a scientific approach to inbound marketing and content marketing campaigns using hard data to craft the perfect strategy to achieve client goals. Content strategy is the backbone behind every deliverable created to ensure only high-quality content is put in front of your target audience. Every scope of work is defined by a well-planned and executed content marketing campaign by your content marketing team.

Technical SEO

Our Technical SEO Consulting team builds a strong foundation for your company’s website by evaluating technical SEO issues, conducting keyword research and user-experience testing to improve user engagement and make content more visible to search engines. A technically sound website is the cornerstone of effective digital marketing for any business.

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Experience Matters

We know content marketing. We’ve been a leading content marketing agency in North America since 1998 and in Europe for 10 years before that. Our teams of marketers, content marketing consultants, creative writers, animators, videographers, graphic designers and data-driven strategists work with clients across subject matter specialties. We design and execute agile content marketing campaigns that will attract your audience and push leads through the sales funnel for your business.

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What Our Clients Are Saying

Faronics

“Our Brafton team is a pleasure to work with – I couldn’t imagine not working with them.”

Heather Magee Public Relations and Communications Specialist
Faronics

Sunrise Senior Living

“I admire Brafton’s constant zeal to try something new. The company is full of energetic professionals who are more than willing to work with us to achieve our objectives.”

Abby See Online Marketing Manager
Sunrise Senior Living

AIG

“I definitely trust Brafton with giving us tools and options and guidelines to maximize engagement with customers. They’re a one-stop shop in providing that expertise.”

Claire Weber Communications Manager
AIG Travel Guard

See Client Testimonials
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Above the Fold

... and below your expectations.

(A marketing podcast)

The Content Marketer

How to use behavioral segmentation in your content marketing strategy

How to use behavioral segmentation in your content marketing strategy

Segmentation keeps you from operating blindly. It makes your content more targeted and likelier to convert. See what else it can accomplish.

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What is a good open rate for email? Industry benchmarks, strategies and more

What is a good open rate for email? Industry benchmarks, strategies and more

A high email open rate increases the number of opportunities for converting customers.

Read More
Paid media: Definition, strategies and trends

Paid media: Definition, strategies and trends

Paid media can increase your brand’s reach, spread awareness and help you capture new leads.

Read More

Ready to
start creating?

Yes!