ClickCease Content Marketing Archives - Page 28 of 36 - Brafton

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Want 61% more blog sessions? A targeted content strategy could be the answer [success story]


Lack of audience targeting could be the reason why your blog doesn’t resonate with readers. Here’s how one client turned that around.

Brafton’s at Affiliate Summit West, Jan 10-11: What we’re looking forward to


The Brafton team’s heading to Affiliate Summit in Las Vegas this January. Here’s a look at the speakers and events we’re looking forward to.

Best of – The 2015 top content marketing headlines


We’re looking back at the top content marketing news from 2015 – plus what marketers can expect for big trends in the new year.

2016 marketing trends: In-depth content #12daysofcontent


When it comes to content on the web, people don’t need more options. They want better options. Enter: in-depth content.

2016 content trends: Email marketing with mobile in mind #12daysofcontent


Email marketing in 2016 requires a mobile strategy. Lead Strategist Dave Behuniak explains why.

2016 content trends: When to use (& how not to abuse) humor, #12DaysofContent


Even in so called “boring” industries, humor can be a great way to connect with an audience. Here’s a strategist’s tips for making content funny and entertaining.

Push traffic down the sales funnel with these conversation optimization tips


Struggling to turn your company’s leads into customers? Here are our five conversion optimization tips to push your site’s traffic down the sales funnel.

2016 Content trends: Lead generation practices & overlooked opportunities, #12daysofcontent


It’s strange to think of something like “lead generation” as a trend – it’s always been “in fashion.” But I’m definitely seeing a rise in interest for content’s role in […]

2016 Content trends: 4 Ways to make repurposing work for your team #12DaysofContent


Kicking off Brafton’s 12 Days of Content: Marketing Director Katherine Griwert shares tips for repurposing content.