Talk content marketing with Brafton at AdTech, Nov. 4-5 in New York

Case study features data from a finance company that drove 27% more online sales with longform content and in-depth articles.

16 of our favorite Tweet-sized insights from PubCon 2015, sure to inspire your content marketing efforts.

A smart salesperson understands the power of content marketing, but still might be underutilizing content as a sales tool. Here are 3 ways sales teams can leverage content.

Here are takeaways and quick tips from the content marketing Twitter chat hosted by Brafton and the American Marketing Association.

Wilfred shares what it’s like to work at Brafton as a content marketing strategist.

Only 25% of finance brands doing content marketing think it’s successful. Here are a few benefits to outsourcing finance content.

The Brafton team was busy this week talking content, meeting fellow marketers and gaining strategy inspiration at Hubspot’s annual Inbound conference in Boston. Here’s just a few of our favorite lessons […]

Marketers can outsource a strategy and editorial to content experts, but the internal team owns thought leadership. Here’s a process to work with outsourced teams to promote your thought leadership.

Wondering what it’s like to be a content marketing strategist? Matt’s sharing his experiences working at Brafton.