If you don’t have style, you don’t have much. Learn how to create a style guide that makes your content consistent and engaging.
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Not only is content marketing an incredibly effective way to connect with customers, it can result in higher conversion rates at a fraction of the cost of traditional marketing. What […]
Branding is about more than killer collateral. Sure, pithy tag lines and eye-catching color schemes won’t hurt your sales sheets, but consumers expect more. They want a story, and a […]
Content with no personality will fall flat in front of your prospects. Learn how to create a stellar personality that’s right for your brand and audience.
“I watched every season of Game of Thrones and all I got was this great branding advice,” said every marketer ever. Don’t thank me, thank HBO. It’s true: There are […]
Want to know more about what goes into making a great animated video? Check out the Brafton process for creating captivating motion graphics.
By 2020, 82 percent of all consumer internet traffic will come from video. That’s still several years away, you might think. Well, no, actually. Roughly 96 percent – and rising […]